Euronics

BackgroundAs independent electrical retailers in their own right, all Euronics member stores join forces to create heavyweight buying power and, together, form the largest electrical buying group in Europe.
The ChallengeWith 25 member countries across the continent and a total of 8,900 specialist stores and branches, every agent in each country is considered a specialist in the field of electrical goods. Euronics needed a strong online presence for the UK market and chose oneagency.co as a partner to deliver this.
Our SolutionWe designed and developed an e-commerce website that offered consumers the option to buy direct from Euronics or to choose from one of the hundreds of retailers across the UK. We also developed a bespoke ‘Click & Reserve’ facility allowing products to be reserved direct with the retailer. This proved the perfect answer to increasing store footfall via the internet channel.

Our bespoke, SEO-friendly ecommerce platform allows for a full suite of retailer tools including white-label microsite management, product promotions and SAP integration and stock management. Carefully crafted manufacturer promotions were devised by oneagency.co, helping integrate the website with consumer facing brands such as Samsung, AEG, Dyson, Hotpoint, Hoover and Zanussi to name but a few.