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How effective is your digital marketing?
MAKE YOUR WEBSITE WORK HARD FOR YOU
As an agency in a digital age, we’re experienced at developing integrated campaigns that see SEO (search engine optimisation) setting the foundation for your website, and PPC (pay per click) and display bringing you quality traffic as and when you need it. We talk to new and existing customers with targeted emails and eshots and can spread the word through all social channels. Then, when on site, we ensure the user journey is one to conversion.
At OneAgency, we get you seen online.
SEO (Search engine optimisation)
SEO is a practice that helps your website appear at the top of the results of a search engine page. Good optimisation will help you gain visibility, traffic and therefore customers. SEO techniques are very comprehensive and not always easy to decipher, that’s why we are here to help.
Paid search, display & remarketing
What is paid advertising? From PPC, social media ads, remarketing campaigns to display and video ads, they’re all tools to help you generate relevant quality traffic, conversions and brand awareness, as well as accurately follow your results and the success of adverts. Using all of these tactics we can set-up and manage or help you build an effective paid advertising strategy tailored to your business and specific needs.
Digital strategy & reporting
Deciding your digital strategy is one of the most important steps to ensure online success. We can help develop a comprehensive strategy and then, as that strategy is implemented, can monitor how your website is performing and how your users are interacting with it. All this information will be presented to you in a full monthly website report and allows us to expand upon the positives and test and amend any areas that aren’t performing as well as expected.
Email marketing & online content
Content marketing is a non-intrusive form of marketing that engages and connects with customers and leads the right traffic to your website. When done properly, content communicates, promotes, explains, encourages, interacts, and always generates traffic. And there are lots of ways in which you can utilise content including e-shots, infographics, guides, product reviews, case studies, videos and testimonials, among many. We’re here to help you create and manage all your content, plus your email campaigns, from inception to completion.
CRO (conversion rate optimisation) and UX (user experience)
CRO and UX both work to optimise websites, make navigation more pleasant and therefore generate better quality traffic and improve the conversion rate. It’s a global experience, a perspective through the eyes of the user in front of a website, a product, or a service. CRO and UX are increasingly relevant – and necessary – to develop a positive online experience for your customers and encourage repeat visits and is something we can help you with.
The first step…
Digital marketing audit – your website health-check
A digital marketing audit is your website health check, basically an inspection of your website to assess its online performance, its acquisition channels and the user experience to identify any technical issues and areas to improve. It’s the fundamental step to take when moving your business forward online and is only a click away.
D O E S Y O U R W E B S I T E
N E E D H E L P ?
Looking for a creative marketing strategy?
Simply get in touch to see how we can help you and your business.