Whitepaper: how Covid-19 impacted online behaviour, part one

Length | 34 pages

OneAgency Whitepaper

Our new Whitepaper is a thorough digital analysis of how Covid-19 impacted online behaviour as lockdown took hold in March and April 2020. The five chapters will present clear key findings across different areas of digital activity and offer guidance on what it means for your business, as well as recommended actions you can take now. 

Part two, an analysis of behaviour in May and June, will be coming in July! 

Download part one now

Key learnings


How website traffic acquisition for both B2B and B2C has been impacted 


How on-site behaviour changed during the initial lockdown period  


How behaviour on mobile, tablet and desktop devices altered in March and April 


What the impact of Covid-19 has been on Google advertising 


Tips on how you can use this analysis to make considered changes today 

Key details

Cost: Free

Created by:
Laura Morrison
Ellen Lawrence-Cave
Helen Littlewood
Rachael Batley
Sara French

Topic: Online behaviour

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